Learnings and tools for customer experience design
Smaply

Video tutorial: how to build a stakeholder map with Smaply

4. October 2018

Video tutorial: how to build a stakeholder map with Smaply

Stakeholders are entities that are connected to your company by a given interest, e.g. providing you with services, products, workforce or word of mouth. This video shows how to use Smaply to visualize how stakeholders are connected to each other.

Creating a stakeholder map starts with defining its focus and picking important stakeholders and personas. The video illustrates how to show relationships between your stakeholders and how to analyze them.

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