The customer experience blog

ExperienceFellow infographic

23. December 2016

ExperienceFellow infographic

Featured image

This is ExperienceFellow!

Get to know the parts of our mobile ethnography software, consisting of the mobile app and the web app.

The main parts of ExperienceFellow are the following:

  • The researcher sets up the mobile app, i.e. the EF project. The wizard guides him through the setup.
  • The researcher invites the participant to join the project. He just needs to communicate a QR-code.
  • Participants report touchpoints by using the mobile app. They just need to download the app and can start reporting right away.
  • The mobile app synchronizes data with the raw data which is collected in the web app which only researchers can access.
  • Raw data is the basis for creating perspectives. Perspectives are an exact copy of the raw data which can be analyzed.
  • The researcher creates and analyzes perspectives by using tags and filters.
  • The outcome of the perspectives is the basis for exports, like PDF, XLS, and ZIP.

Katharina takes care of marketing and communications at More than Metrics. With her background in business and psychology she loves both logical as well as empathic thinking.
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